Ladies and gentlemen! The time is fast approaching for SOCIAL GLOVES: BATTLE OF THE PLATFORMS. Yes, in bold and all caps this time because I'm PUMPED. And if you aren't, then you should be!
Today I had the pleasure of witnessing the free-to-view Social Gloves weigh-in, the fateful moment when fighters from both sides flexed, talked smack, and flexed some more. So many people tuned into the livestream, but we had a near FULL HOUSE at Hard Rock Live. A theatre seating nearly 7,000 evenly divided along strict social media lines. The roar of the crowd, on both the TikTok and YouTube sides, was thunderous. And the tension between fighters felt like thunder: fast and deadly. These guys are out for blood.
Hosts Fousey and Keemstar did an unreal job of keeping the energy high and the tension low for the audience and the fighters respectively. That was, until the headlining fighters, Bryce Hall and Austin McBroom took to the stage. As the two squared off, you would need a chainsaw to cut the tension in the air. It almost seemed like the two of them were gonna start sparring right then and there.
Of course, the high intensity hit just below a fever pitch, and before things could get ugly, the weigh-in was over! Bryce and Austin had a massive fan meet-and-greet, and soon after that the party moved to DAER at Seminole Hard Rock for a roof top party, south Florida style.
LiveXLive's own news outlet LiveZone held it down with fighter interviews, and HollyWire's Chelsea Briggs did an outstanding job as the segment's host.Everyone from DDG to Michael Le to even Austin himself showed up. FaZe Jarvis was even there interacting and cracking jokes with some of his younger fans!
All of the smack talk and intensity is starting to boil over, and it will finally pay off TOMORROW NIGHT when S-S-S-S-S-S-SOOOOOOOOOOCIAL GLOOOOOOOOOVES goes live. As I'm typing this, our production team is over at Hard Rock Stadium putting the finishing touches on the lights, music, and all the other odds-and-ends to make sure this show looks and sounds the best it can. All around Seminole Hard Rock the buzz is growing, and after a day like today, it's only up from here.
If YOU (yes, you) wanna get in on the action, don't forget to buy your tickets! You can still purchase in-person tickets for tomorrow night's event at Hard Rock Stadium, Miami Gardens, through TicketMaster, OR secure yourself a Pay-Per-View Package. This is something you don't want to miss.