Category Archives: Live Events

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Social Gloves: A Weekend to Remember

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Hello everyone! Aaron here, reporting live from my bedroom after the comedown of a truly EPIC weekend in Miami Gardens. If you haven't been keeping up with the blog until now, I'm coming down from the high that was SOCIAL GLOVES: Battle of the Platforms, the once-in-a-lifetime bout between the biggest YouTubers and TikTokers in the world. Now I know what you're probably thinking: What crazy antics did I miss while I was stuck at home and couldn't be there? Well, I'm here to tell you!

My Saturday started with pulling up to Hard Rock Stadium, Miami Gardens, with the impeccably hard-working LiveXLive social media team. It was a typically hot day in sunny south Florida, but the stadium felt even HOTTER with the heat of tension dominating the air. Even during the sound check, with host Charlamagne tha God broadcasted on every screen, the anticipation hung heavy. After Friday's Weigh-In, no one knew what awaited us that night during the actual bouts, but it's undeniable that we were all excited. And then the rain started.

If you're unfamiliar with soFlo weather patterns, just know that there's a tendency for quick and heavy rain to bring foreboding, and then quickly dissipate once the heat breaks. While me and my team kept our eyes on everything backstage, helping Press get their credentials and keeping you all informed on socials, the stormclouds of war were rolling in, and we all waited with bated breath. But then, as the clock struck 7:30, it began. During the Free-to-Air portion of the evening, fighters Kale Saurage and Ryan Johnston brought the noise, providing the viewers with a first bout of the evening that set the stage for everything else to POP. OFF.

Ryan Johnston bested Kale Saurage with a TOTAL KNOCK-OUT in the fifth round, as Team YouTube took their first victory. Rapper Trippie Redd was quick to follow, performing his hit rager "Dark Knight Dummo" and  getting the audience absolutely ravenous for more. The bout between Ben Azelart and Landon McBroom was next, and after 3 rounds, McBroom cemented another win for Team YouTube. As DJ Khaled took the stage with Fat Joe, and the hit "All I Do is Win" was on the lips of everyone present, it seemed like the evening could be a lock for Team YouTube.

Michael Le and FaZe Clan's own FaZe Jarvis entered the ring as the first bout of the main event, and after only 2 rounds, Le was on the floor. Naturally, all of FaZe Clan was there to congratulate and hug Jarvis, and the smile on his face after the victory was contagious. Things were reaching a boiling point, and FAST. Another win for Team YouTube...was this about to be a sweep?

Female MC Latto brought some hot girl energy with her songs "Muwop" and "B*tch From the South", and while her energy was infectious and fiery, it was the perfect cooldown before the next bout: Nate Wyatt vs. DDG. DDG's track "Patience" with Coi Leray is dominating on TikTok right now, but he brought the flames for Team YouTube. Nate Wyatt repped Team TikTok, and their fight was viciously intense. Both fighters provided the audience with an unreal 5 rounds, and in the end DDG took the dub. More and more YouTube NFT coins made the flip from silver to gold as they racked up wins, and fans were on the edge of their seat. Could Team TikTok still come out victorious? Who could pull through and secure a win for them? WHO WOULD END UP WITH THE BRAGGING RIGHTS??????

I know you folks at home are DYING to know how the rest of the evening played out, so I'll be back soon with the rest of the event's run-down. Don't worry, you're not gonna miss the finishing blow! See you soon for the recap!

THE DAY IS HERE!

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Am I hyperventilating or just excited? Folks, today is the day. The event we've been waiting a YEAR for. That's right, tonight is the world premiere of SOCIAL GLOVES: Battle of the Platforms, and what a day for it! As we speak, members of all of our teams are riding back and forth between Seminole Hard Rock and Hard Rock Stadium, finalizing all of the tech specs; I got to see a sneak peak of the stadium and it looks INSANE!

The show starts at 7 PM tonight, but don't worry, we're bringing more than just some epic beef-squashing fights. We will also be bringing YOU (yes, you) fantastic performances from the biggest names in hip-hop: headlining spots from DJ KHALED, LIL BABY, MIGOS, and LATTO! Psst...rumor has it TRIPPIE REDD and POLO G will be making guest appearances.

Do you want something a little more personal to the fighters? Austin McBroom, headlining fighter and captain of the YouTube team, has linked with LiveXLive to provide us with a personally-curated station of his favorite hype-up anthems. If you've been searching for your next workout playlist, look no further!!

The time is fast-approaching, and we are less than 10 HOURS AWAY from touchdown...uhh, I mean, SMACKDOWN. I'll be reporting to you from the ringside, ready to pounce on any epic moments I know you'll want to hear.

If you wanna get in on the action for yourself, you can still secure a Pay-Per-View Package through LiveXLive, or check out TicketMaster for in-person tickets for the event at Hard Rock Stadium, Miami Gardens. If you see me, gimme a wave, and then throw ya gloves up! It's game day, let's rock 'n' roll!!!

Goose LIVE

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Don't miss Goose's 2021 June Couch Tour! From June 12 - June 19, Goose will be streaming their LIVE shows with stops New Haven (CT), Perry (NY) and Thornville (OH). Tickets on sale now!

1 Day Left: At the Weigh-In!

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Ladies and gentlemen! The time is fast approaching for SOCIAL GLOVES: BATTLE OF THE PLATFORMS. Yes, in bold and all caps this time because I'm PUMPED. And if you aren't, then you should be!

Today I had the pleasure of witnessing the free-to-view Social Gloves weigh-in, the fateful moment when fighters from both sides flexed, talked smack, and flexed some more. So many people tuned into the livestream, but we had a near FULL HOUSE at Hard Rock Live. A theatre seating nearly 7,000 evenly divided along strict social media lines. The roar of the crowd, on both the TikTok and YouTube sides, was thunderous. And the tension between fighters felt like thunder: fast and deadly. These guys are out for blood.

Hosts Fousey and Keemstar did an unreal job of keeping the energy high and the tension low for the audience and the fighters respectively. That was, until the headlining fighters, Bryce Hall and Austin McBroom took to the stage. As the two squared off, you would need a chainsaw to cut the tension in the air. It almost seemed like the two of them were gonna start sparring right then and there.

Of course, the high intensity hit just below a fever pitch, and before things could get ugly, the weigh-in was over! Bryce and Austin had a massive fan meet-and-greet, and soon after that the party moved to DAER at Seminole Hard Rock for a roof top party, south Florida style.

LiveXLive's own news outlet LiveZone held it down with fighter interviews, and HollyWire's Chelsea Briggs did an outstanding job as the segment's host.Everyone from DDG to Michael Le to even Austin himself showed up. FaZe Jarvis was even there interacting and cracking jokes with some of his younger fans!

All of the smack talk and intensity is starting to boil over, and it will finally pay off TOMORROW NIGHT when S-S-S-S-S-S-SOOOOOOOOOOCIAL GLOOOOOOOOOVES goes live. As I'm typing this, our production team is over at Hard Rock Stadium putting the finishing touches on the lights, music, and all the other odds-and-ends to make sure this show looks and sounds the best it can. All around Seminole Hard Rock the buzz is growing, and after a day like today, it's only up from here.

If YOU (yes, you) wanna get in on the action, don't forget to buy your tickets! You can still purchase in-person tickets for tomorrow night's event at Hard Rock Stadium, Miami Gardens, through TicketMaster, OR secure yourself a Pay-Per-View Package. This is something you don't want to miss.

On-Stage with Austin McBroom

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Tomorrow, June 11th, is the SOCIAL GLOVES: Battle of the Platforms weigh-in. In preparation, Austin McBroom and his posse, as well as his wife Catherine, were brought to Hard Rock Live, the theatre inside Seminole Hard Rock Hotel in Hollywood, FL for preparation. Surprisingly, as the only one in the room who knew how to get there, I led the way. And went on stage. And took pictures.

First off, Austin and his posse were decked out head-to-toe in Austin's new ACE Family clothing collaboration with Bananas Monkey. The stage was awash in black and orange acid wash, and everyone in the posse was DRIPPIN', hard. Especially Austin's main security man, Xander, who was probably the tallest man I've ever met.

Hard Rock security were quick to lay down the ground rules and the layout for the weigh-in. Understandably, a fan riot wouldn't be ideal. Especially when the 7,000-seat theatre will be mostly full.

McBroom was given the run-down, admired the view of the empty theatre, and was quick to revel in the spotlight. It seems like he was meant to be on a stage like this.

As we exited Hard Rock Live, the air was absolutely electric. Running into Keemstar before their 9 o'clock interview definitely helped to stoke the flames. Anyone in the vicinity could feel it; it was palpable. I was excited before, but once Bryce Hall and his TikTok posse pulls up, things are gonna get explosive.

You can tune into the weigh-in for FREE tomorrow, June 11 at noon right here. And don't forget to secure your Pay-Per-View packages or in-person TicketMaster tickets before the big night on Saturday, June 12th! Bundle up if you wanna, but things are just heating up.