LiveXLive is seeking a Director of Marketing to lead day-to-day marketing activities in brand, promotional, social/content marketing, and more. The ideal candidate has a passion for the music industry, can balance both the creative & analytical sides of marketing, and has a successful track record of developing innovative marketing campaigns in a fast-paced environment. 

Responsibilities include

• Strategy & Planning:
  • Own marketing strategy in promotional marketing channels, including social media, CRM, partnerships, paid media, and more.
  • Create marketing plans for free & pay-per-view shows that drive viewership (free) and ticket sales (PPV).
• Creative:
  • Oversee the development of all creative marketing collateral, including key art, banner ads, social media, email, in-app, and other promotional materials.
  • Work with key internal (designer, product team, PR, artist relations) and external (sponsors, artist teams, partners) stakeholders on creative development and approvals
• Social Media:
  • Develop/optimize the LiveXLive social media audience, content, and platform strategies across Facebook, Instagram, Twitter, TikTok and YouTube
  • Manage a team of social media managers and content producers
  • Test and learn with emerging platforms like Community.com and Tsu
• Data/Reporting
  • Manage the post-campaign reporting process for all shows & series
  • Work with the internal analytics team to gather data and find key insights to inform marketing strategy and performance

Qualifications

• 8+ years of marketing experience, with a focus on digital and social platforms
• You have owned marketing strategy and planning, identifying clear KPIs and delivering demonstrable results 
• You have managed a team of at least 2 people.

• You have hands-on experience creating social content, managing social communities, and analyzing social data. 
• You’re a curious, self-starter that continually looks for new opportunities to market the brand, build and engage audiences, and promote content. 
• You have strong resiliency and ambition to get things done despite an often-changing market and competitive situation
• You’ve got serious attention to detail while easily juggling many tasks at once
• You’re a music lover with music and/or entertainment industry experience (preferred)
• Bachelor’s degree in Marketing, Communications, or related field

Please send resumes to Jobs@livexlive.com

Posted on 10/01/2020

LiveXLive is seeking a self-starting project management specialist with unparalleled attention to detail and a knack for getting stuff done to join the marketing team. As the Senior Manager, Marketing Operations & Project Management, you’ll have experience managing projects, identifying resources and timelines needed to deliver successful outcomes, and working cross-functionally with many departments and key stakeholders. 

Responsibilities include

• Project Management:
  • Manage the day-to-day projects of the marketing department, ensuring projects get done on time and have buy-in from internal and external stakeholders.
  • Create and distribute timelines, deliverables, and key information for each project/campaign.
  • Help on-board new projects, including new livestreams, sales deals/sponsorships, and other partnerships. 
  • Manage the overall company show production calendar to ensure all departments are aligned on show dates, times, and details. 
• Creative Development / Asset Management:
  • Own asset management for all projects, including style guides, logos, approved artist images/videos, and more.
  • Work closely with design and product teams to ensure they have all assets and are able to deliver marketing and website content in a timely manner.
• Data/Reporting
  • Assist marketing team members in gathering data and content from various sources to create post-campaign reports.
  • Ensure that marketing team members are regularly reporting and sharing successes with executive management and throughout the organization

Qualifications

• 5+ years in project management or operations on a marketing team
• You have a deep understanding of campaign development/management and creating plans to execute successfully.
• You’re a master juggler. You can multiple projects, stakeholders, and deadlines at a time with ease.
• You have experience working cross-functionally with people from different teams, including sales, product, engineering, marketing, production, and more. 
• You’ve got the ability to change direction at the drop of a hat and adjust timelines as needed.
• You’ve used collaboration, project management, and asset management tools, such as JIRA and Google Drive, and you could even teach us a trick or two about them. 
• You can achieve alignment with team members in different offices and time zones throughout the US.
• You’re a clear, concise communicator with the ability to break complex tasks or projects into easy-to-understand concepts.
• You love music, and you may have even worked in the music or entertainment industries before.
• Bachelor’s degree in Business, Marketing, Communications, or similar area.

Please send resumes to Jobs@livexlive.com

Posted on 10/01/2020